職業工會對會員服務滿意度、組織認同之研究─以嘉義市芳療整體保養職業工會為例

NHUIR > College of Management > Department of Business Administration, Master/Ph.D Program in Management Sciences > Disserations and Theses(M. A. Program in Nonprofit Organization Management) > Item 987654321/17474

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Title:	職業工會對會員服務滿意度、組織認同之研究─以嘉義市芳療整體保養職業工會為例
Other Titles:	A Study of Service Satisfaction and Organization Identification in a Vocational Union: a Case Study of The Chia Yi City Aromatherapy Union
Authors:	李玉如 Li, Yu-ju
Contributors:	非營利事業管理學系傅篤誠 Duu-cheng Fuh
Keywords:	職業工會;服務滿意度;組織認同 Vocational union;organization identification;service satisfaction
Date:	2013
Issue Date:	2014-12-31 16:09:51 (UTC+8)
Abstract:	本研究主要目的在瞭解嘉義市芳療整體保養職業工會，會員之人口統計變項、服務滿意度、組織認同等差異情形。　　　本研究採用問卷調查法，以自編之「職業工會對會員服務滿意度、組織認同調查問卷」作為資料收集的工具，旨在探討職業工會對會員服務滿意度、組織認同與會員不同背景間的關係。本研究母群體為嘉義市芳療整體保養職業工會之會員，問卷回收後，共得有效樣本256份。根據受試者填答的結果，以描述性統計、t考驗、單因子變異數、皮爾遜積差相關等統計方法，進行資料分析。本研究主要結論如下：　　　經分析後本研究發現會員人口統計變項分析概況嘉義市芳療整體保養職業工會會員以女性居多。會員對工會服務滿意度構面評價最高為「會員福利」評價最低為「環境設施服務」。會員對工會組織認同構面評價最高「自我成長」、構面評價最低「持續承諾」。研究結果顯示要滿足會員的服務需求，會員福利是工會對於會員對服務滿意度重要的考量。自我成長則是組織認同重要考量。　　The main purpose of this study is to explore the Chia- yi City Aromatherapy Union, the demographic statistics of the members, service satisfaction, and organization identification in the degree of satisfaction.　　　The study was based on questionnaire survey. The population includes all union members. Accepted feedback samples were 256 copies. Using the methods of descriptive statistics, T-test, one-way ANOVA, Pearson product-moment, the results were as follows：　　　The majority of the union members are females. In the service satisfaction, the most satisfactory item is that the welfare of the members and the unsatisfactory item is the environmental facility of service. In the organization identification, the most satisfactory item is the self grownup and the unsatisfactory item is consistent promise. The research shows that in order to satisfy the need of members, welfare is the most important factor for union members. Self grows up is the important factor for organization identification.
Appears in Collections:	[Department of Business Administration, Master/Ph.D Program in Management Sciences] Disserations and Theses(M. A. Program in Nonprofit Organization Management)

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