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    題名: 國中生輕小說閱讀動機,閱讀行為與閱讀滿意度研究—以嘉義市為例
    其他題名: A Study on Reading Motivation, Reading Behavior and Reading Satisfaction of Light Novels in Junior High School Students: The Example of Chiayi City
    作者: 羅為仁
    LO, WEI-JEN
    貢獻者: 文化創意事業管理學系
    楊聰仁
    YANG, TSUNG-JEN
    關鍵詞: 輕小說;閱讀動機;閱讀行為;閱讀滿意度
    Light novels;Reading motivations;Reading behaviors;Reading satisfaction
    日期: 2019
    上傳時間: 2022-02-11 13:48:05 (UTC+8)
    摘要:   本研究旨在探討國中生輕小說讀者的特性、對輕小說的閱讀動機、閱讀行為、閱讀滿意度以及閱讀動機與閱讀滿意度之間的相關性。並根據結果提供建議,給相關師長、教育業者、出版業者擬定閱讀策略及出版規劃,提供讀者更好的閱讀體驗。  依據研究目的採用問卷調查法,自編「國中生輕小說閱讀動機,閱讀行為與閱讀滿意度研究問卷」作為研究工具,對研究對象施測,母群體為嘉義市國中學生,發出問卷396份,收回有效問卷331份,其中有輕小說閱讀經驗者的樣本為237份,佔有效問卷的71.6%。並以描述性統計、因素分析、信度分析、獨立樣本t檢定、單因子變異數分析、卡方同質性檢定、多元線性迴歸等統計方法對問卷填答結果進行統計分析。  研究結果顯示,國中生對輕小說的閱讀動機以「休閒享受」最強,「圖像設計」次之;不同語文程度國中生對輕小說閱讀動機造成差異;不同性別與語文程度對閱讀行為差異造成差異;不同語文程度國中生對輕小說閱讀滿意度造成差異;「內在需求」閱讀動機與閱讀滿意度呈68.4%的相關性。  由以上結果可以提出推論,跨越性別、家庭社經地位的先天限制,輕小說對於國中生的吸引力是相當廣泛普遍的,適合做為推廣閱讀的入門讀物,師長與教育從業者依此角度,僅須提供優良的輕小說文本,便能兼顧娛樂以及教育意義。出版社方面除了依照輕小說的特色設計封面插畫外,仍須回歸故事本身的精采度與娛樂性,才能真正滿足讀者的期待。
      The purpose of this study is to explore the readers of the light novels about their characteristics, the motivation, the reading behavior, the satisfaction of reading, and the correlation between reading motivation and reading satisfaction. And provide suggestions based on the study results, to develop the relevant reading strategies and publishing planning for the relevant teachers, educators, and publishers. Finally, the intention of this study is to try to find a way to provide a better reading experiences for the readers of the light novels.  According to the purpose of the study, the questionnaire survey method was used. The population of this study was the junior high school students in Chiayi City, and 396 questionnaires were issued as sample. A total of 331 valid questionnaires were returned, of which 237 were with light novel reading experience, accounting for 71.6% of the school questionnaire. Statistical analysis was carried out on the collected questionnaires by descriptive statistics, factor analysis, reliability analysis, independent sample t-test, single-factor variation analysis, chi-square homogeneity test, and multiple linear regression.  The results show that junior high school students reading motivation for light novels is the strongest in "leisure enjoyment", followed by "image design"; the differences in the motivation of light novels among different Chinese language students; the differences in reading behavior between different genders and language levels Differences; national students of different language levels have different satisfactions with reading of light novels; the reading motivation of "internal needs" is 68.4% related to reading satisfaction.  Based on the results, it can be inferred that the intrinsic restriction of gender and family social status, the appeal of light novels to junior high school students is quite widespread, suitable as an introductory reading for popular reading, and teachers and educators from this perspective, just by providing a good light novel text, you can balance entertainment and educational significance. In addition to designing the cover illustration according to the characteristics of the light novels, the publishers still need to return to the exquisiteness and entertainment of the story itself to truly satisfy the readers expectations.
    顯示於類別:[文化創意事業管理學系] 博碩士論文

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