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Items for Author "呂甲筆"
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Title
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[企業管理學系(管理科學碩/博士班,非營利事業管理碩士班)] 博碩士論文-管理科學碩博士班
2003
加盟連鎖書局經營型態與行銷組合之研究-以金玉堂文具批發廣場為例
呂甲筆
;
Lu, Chia-pi
[本校期刊] 出版與管理研究
2004-12-01
連鎖書局差異化行銷策略之研究
于健
;
呂甲筆
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