南華大學機構典藏系統:Item 987654321/22914
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    題名: 管理才能、內部行銷、工作士氣與工作績效關係之研究─以嘉南地區縣市警察局為例
    其他題名: A RESEARCH ON THE RELATIONSHIP OF MANAGEMENT ABILITY, INTERNAL MARKETING, WORKING MORALE AND JOB PERFORMANCE--THE CASE OF JIA NAN AREA COUNTIES AND CITIES POLICE BUREAUS
    作者: 李正鏞
    Lee, Cheng-yung
    貢獻者: 管理科學研究所
    褚麗絹
    Li-chuan Chu
    關鍵詞: 管理才能;内部行銷;工作士氣;工作績效
    Internal Marketing;Management Ability;Working Morale;Job Performance
    日期: 2007
    上傳時間: 2015-08-07 14:53:55 (UTC+8)
    摘要: 　　警察工作千頭萬緒，工作壓力未曾與日稍減，長久以往，容易產生懈怠情形，因此，欲提昇基層員警的工作績效，警察機關必須思考如何激勵員警工作意願的方法，以創造高度的團隊精神，應是現代警政管理者在管理上另一個思考的重要議題。　　　本研究採用問卷調查法，以台南縣、台南市、嘉義縣、嘉義市等四縣市警察局所屬之分駐（派出）所、偵查隊之基層警員、巡佐（非主管）、偵查佐、刑事小隊長為調查對象。本研究旨在探討了解基層主管的管理才能及警察分局的內部行銷對員警工作士氣與工作績效之關聯性。使用統計方法包括，描述性統計、因素分析、信度分析、T檢定、單因子變異數分析、相關分析、廻歸分析及徑路分析等進行資料分析。　　　本研究的主要發現：(1)不同個人特徵的員警對管理才能、內部行銷與工作士氣的知覺程度部分有顯著差異；對工作績效的知覺程度並無顯著差異。(2)管理才能、內部行銷、工作士氣及工作績效各研究變項之間均有顯著相關。(3)管理才能、內部行銷、工作士氣各研究變項對基層員警之工作績效部分有顯著影響。本研究依據實證研究結果提出建議，以提供警政機關決策階層及未來研究者參考。　
    　　The policemen's works are various and countless; however, the working pressure has never been decreased day by day. If this situation lasts for too long, the policemen are easy to get tired and slack. Therefore, if we want to promote the job performance of the basic level policemen, the police departments must consider how to inspire the working will of the basic level policemen, so that they can create a spirit of closely team work. And this should be an important issue which can be considered by the police administers of modern police management.　　　This research applies the questionnaire method. The objects include the basic level police force of investigation, police sergeants (non chief), investigation sergeants, and captain of CID, who station in Tainan county, Tainan city, Jia Yi county and Jia Yi city.　　　This study aims to inquire into and understand the correlation of the management ability of basic level police chiefs and the internal marketing of police departments to the policemen's working morale and job performance. The statistics methods applied and data analyzed including, descriptive statistics, factor analysis, reliability analysis, T test, one-way ANOVA, correlation analysis, regression analysis, path analysis The major findings are the following: First, the policemen who have different personal characteristics have a notable different awareness to the ability of management, internal marketing and working morale; but there is no obvious different awareness to the job performance. Second, there are notable correlations among the variables of ability of management, internal marketing, working morale, and job performance. Finally, there are notable influences to the job performance of basic police force upon ability of management, internal marketing, working morale, and job performance.　　　The suggestions raised by this research are according to the evidence- -based study to provide the policy making level of police administration and the future researchers for reference.
    顯示於類別:[企業管理學系(管理科學碩/博士班,非營利事業管理碩士班)] 博碩士論文-管理科學碩博士班

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