在社區營造的相關議題中,社區彩繪是時下較為流行的營造方式之一,社區藉由彩繪不僅美化了各個角落的窳陋點及凝聚社區共識外,更能打響社區的知名度,進而吸引觀光人潮,帶動社區地方產業,為社區居民增添經濟效益。本研究採結構性訪談法針對公部門、地方發展協會、遊客進行深度訪談,以探討虎尾鎮頂溪社區經過整體營造彩繪後,地方居民及遊客對頂溪社區生活環境與旅遊影響之研究。結果顯示頂溪社區彩繪具有故事題材並能凝聚社區居民的向心力,以在地的風情進行改造,讓遊客融入當地純樸的環境進行深度旅遊,探索社區各個角落提供多樣拍照景點,將心得感想分享給朋友。 In the community to create related issues, the community ommunity painting is nowadays one of the more popular way to create. Community by painting not only beautify the corner of the humble and cohesion community consensus. Thus attracting tourist crowds, promote community local industry, for the community residents to increase economic efficiency. In this study, structured interviews were conducted in-depth interviews with public authorities, local development associations, and visitors. To study the impact of local residents and tourists on the living environment and tourism of Dingxi community after the construction of community painting in Dingxi Town, Huwei Town. The results show that the Dingxi community painting has the story theme and can gather the centripetal force of the community residents. To the local style of transformation, so that visitors into the local environment for the depth of pure tourism, to explore the various corners of the community to provide a variety of camera attractions, will share feelings to friends.