本研究是以一貫道寶光崇正道場,翁中和錄製打開心靈的鎖匙,作為媒體弘法的研究。此節目是一貫道最先發起的電視弘法節目,希望藉著電視傳播的方式把一貫道的福音傳播給所有眾生知道。因此本篇論文研究的第一個目的是希望藉由翁中和媒體演說,可以讓一貫道各組線對媒體弘法能有更清楚的認識,更希望能共同來參與,推動一貫道媒體弘法的工作。而第二個目的,則是以「打開心靈的鎖匙」的節目,如何化人心為良善的傳道方式,以不同以往的一貫道傳道方式為例,提供一貫道的傳道者作為參考,希望一貫道在此蛻變的關鍵時刻,能走出更多條順應時代的傳道之路。 本研究第一章節為緒論,從研究背景及其研究動機,說明崇正媒體弘法的緣由。第二章說明崇正的起源與發展的背景,探討崇正媒體弘法的方法。第三章探討打開心靈鎖匙節目內容分析,由翁中和媒體演說,透過小故事大道理將人的心鎖打開。第四章研究節目成效與展望,對媒體弘法的檢討與未來的展望作為研究。第五章為結論,整篇重點研究,也藉此研究來探討寶光崇正道場運作,有媒體弘法之後對於整個道場的發展,及道務人才的素質有很大的助益。 This research is based on media religious propaganda of I-Kuan Tao Baoguang Chungjeng, in which Mr. Weng Zhonghe conducted and hosted the TV program “The Key to Open the Mind”. It's the first TV program made by I-Kuan Tao, in the hope of circulating the good news of I-Kuan Tao to the public through TV broadcast. Therefore, the first purpose of the research is that, by introducing Mr. Weng Zhonghe's speech on media, every sect of I-Kuan Tao can have a clearer perspective of media religious propaganda and together working on promoting media religious propaganda. Second, the author hopes that the program “The Key to Open the Mind” can offer I-Kuan Tao missionaries a reference on how to propagate and circulate the religion differently. The author also hopes that I-Kuan Tao can explore more ways of propaganda which advance with times. The first chapter is the introduction, which comprises the research background and motivation. The origin of media religious propaganda of Chungjeng foundation was illustrated. In chapter 2, the author introduced the origin and development of Chungjeng foundation. He explored the methods and approaches applied by Chungjeng foundation. In chapter 3, the program “The Key to Open the Mind” was examined. Mr. Weng Zhonghe's speech on the media could open people's minds by short stories full of thoughts. In chapter 4, the effects of the program were evaluated. The approach of media religious propaganda was examined and the future perspective was also illustrated. In chapter 5, the author concluded that, with the aid of media religious propaganda, the operation of Baoguang Chungjeng Tao community has been greatly benefited on the aspects of its development and the quality of volunteer worker human resource.