少數民族電影在中國歷年來雖然有著好口碑，但卻一直游離在主流市場之外，由第六代導演張楊執導的《岡仁波齊》2017年6月上映時，卻在同檔期好萊塢大片的夾殺下，成功的藉由高口碑轉化成高票房。本論文以本片《岡仁波齊》為研究對象，首先，本文將探討電影《岡仁波齊》作為一部小眾電影，導演張楊以何種敘事模式將西藏的「景觀」和「人」置於影片中，從而打造一部「高票房」的藏語電影，並且成功地在大片時代激起了大眾電影式的波浪，創造了諸多票房奇蹟，所創造的投資回報率遠高於主流大片；其次，影片《岡仁波齊》將藏傳佛教所內涵的宗教哲學思想融入到朝聖的故事。導演張楊是如何透過電影來詮釋藏人們對於信仰的堅持，讓當代觀眾從信仰的認識繼而在追逐物質的現代中國社會引發眾人的共鳴？ Although ethnic minority films have a good reputation in China over the years, they have always been outside the mainstream market. When the sixth-generation director Zhang Yang's “Kang Rinpoche” was released in June 2017, it was in the same period of the Hollywood blockbuster. Under the squeeze, the success has been transformed into a high box office through high reputation. This thesis takes the film Gang Rinpoche as the research object. First of all, this article will discuss the film Gang Rinpoche as a niche film. What kind of narrative mode is used by the director Zhang Yang to combine the “landscape” and “people” of Tibet. “It was placed in the film to create a “high-grossing” Tibetan film, and it successfully stirred up a wave of popular movies in the blockbuster era, created many box office miracles, and created a return on investment that was much higher than that of mainstream blockbusters. ; Secondly, the film “Kang Rinpoche” incorporates the religious and philosophical ideas of Tibetan Buddhism into the story of the pilgrimage. How does the director Zhang Yang interpret the Tibetan people's persistence in faith through films, so that contemporary audiences can resonate with the people in the modern Chinese society that is chasing the material from the knowledge of faith?
